Notion valuation12/8/2023 On September 7, 2021, Notion acquired Automate.io, a Hyderabad-based startup. In January 2020, Notion received $50 million in investments from Index Ventures and other investors. In April 2020, it became valued at two billion dollars. In September 2019, the company announced it had reached 1 million users. In June 2018, an official Android app was released. At that point, the company had fewer than 10 employees. It was positively received by Product Hunt and rated #1 Product of the Month. At that time, they declined to meet any venture capitalists or discuss acquiring a higher valuation. Notion Labs Inc is a startup based in San Francisco, founded in 2013 by Ivan Zhao, Chris Prucha, Jessica Lam, Simon Last and Toby Schachman. Users can create custom templates, embed videos and web content, and collaborate with others in real-time. Additional offline features are offered by desktop and mobile applications available for Windows, macOS, Android, and iOS. It offers organizational tools including task management, project tracking, to-do lists, bookmarking, and more. Notion is a freemium productivity and note-taking web application developed by Notion Labs Inc. Note-taking, Wiki ( Knowledge management software, Collaborative software) The easiest explanation: more money will usually go a longer way with hiring.Korean, English, Japanese, French, German, Spanish (Beta), Portuguese (Beta) Notion has simply tried to be capital efficient and mindful of dilution, and its numbers can justify SoftBank-sized checks without SoftBank-style dilution now. “You can invest more aggressively in product and engineering, in certain kinds of marketing opportunities, than you could otherwise,” says Vernal. “Sometimes as you move up market with enterprise customers, people pay attention to things like how big the company is, how much you’ve raised in funding.” Another factor: proving you’re not going anywhere. The who: In the courtship to lead Notion’s round, as one of Silicon Valley’s buzzier businesses, Coatue got a leg up through a land and expand approach worthy of the software startups it backs. The firm put a small check in Notion’s 2020 raise led by Index Ventures, then went to work. Since David Schneider joined the firm from ServiceNow, where he was once president, Schneider has met with Kothari twice a month, Kothari says, for coaching. Notion chief resource officer Olivia Nottebohm, a Google and Dropbox veteran, met Kothari and Zhao through Coatue, initially to advise as a go-to market expert. Sequoia, meanwhile, knew Notion through its portfolio company Inkling, where Zhao once worked, and whose former CEO Matt MacInnis had written Notion a small Scout check on Sequoia’s behalf early on. Through MacInnis, Notion met Vernal, an executive at Facebook and angel investor who later joined Sequoia in 2016. Vernal’s close colleague at Facebook: Marooney, the social giant’s former longtime head of communications. The two are neighbors Coatue’s also an investor in startup Rippling, where MacInnis now serves as COO. “This was probably the fastest round to come together in my time at Sequoia, definitely top two or three,” Vernal says. The other notable new investor in the round: Base10 Partners, the firm founded by Adeyemi Ajao. Notion’s general counsel, Hasani Caraway, introduced the startup to Base10. The firm’s values - it’s pledged to donate half of the carried interest from its most recent fund to support scholarships at historically black colleges - helped make Notion want to partner with it, according to Kothari. The lesson: Notion’s executives repeatedly brought up the company’s community as a differentiator its investors turned to the same in justifying such a large investment and valuation. Only more recently has the company appeared an overnight success, meaning it’s reached $300 million-plus investment with less dilution than typical.įor other entrepreneurs, Vernal notes that Notion spent three to four years at seed-stage focused on its product. “If an entrepreneur can build an organic, product-led growth product like this, then they definitely should. It’s hard,” Vernal says.Īnd at Notion, Kothari says his message for employees after reaching a $10 billion valuation has been to quote his former boss at LinkedIn and mentor, Jeff Weiner.
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